ComplexCon Merch 2019 & 2021
Concepted and designed exclusive merchandise for multiple brand partnership activations for the last two ComplexCons. In 2019 I made an exclusive capsule for sneaker cleaner brand KIWI that included a tote bag, 2 socks, an over-shoulder bag and sneaker bag. The items completely sold out.
In 2021 I was able to make an exclusive t-shirt for the NBA that could only be acquired with a ticket you earned for participating with the on floor activation. I also designed the ticket needed to get the shirt. There were no shirts left, not even for staff. Additionally, I designed an exclusive tote bag for Gillette. ALL of these brands were excited to have produced such coveted items for one of the biggest consumer weekends.
I worked on these items from concept mocks all the way to having the production vendors manufacture the pieces. I presented the ideas to the clients and walked them through every round while helping them understand what would work best with the audience.
